It’s Christmas hire time, and there’s no need to be afraid.

Many businesses watch the calendar flip from November to December and immediately forget about hiring new staff.

But what if we told you that this is now one of the most fruitful times of year to hire?

Your recruitment process doesn’t have to wait until the new year! In fact, there’s plenty of evidence that suggests you should begin hiring right now.

So, as it’s nearly Christmas, let’s explore how your business can make a cracking Christmas hire.

Why Do Employers Hire At Christmas

It’s common for employers in certain industries to hire an influx of staff at Christmas, with retail being the most notable.

With the demand placed upon retail stores and the spike in customer activity, it makes sense that they’d bring extra bodies in to help ease the pressure.

The number of new hires is staggering, with Marks & Spencer set to hire 10,000 temporary workers for the festive period.

But it isn’t just retailers who can be efficient with seasonal hiring – you can also hire great salespeople over the Christmas break.

With cheaper costs and a potential 230% increase in responses per job across December and January, there’s ample reason to start your talent hunt now.

Key Factors To Consider When Making A Christmas Hire

When making a Christmas hire, it’s important to remember what is important to candidates. Hiring for hiring’s sake won’t get you far – you need to understand why somebody is looking for a job before Christmas.

Many candidates start job hunting during December because they want to be settled in the New Year.

People who start a job after the first week of January can often feel like they’ve walked into the middle of an ongoing project with no understanding of what’s going on.

This explains why in 2022, there were approximately 4.4 million resignations in the USA in February 2022.

Another factor many employers may not realise is that brand image, whilst important all year round, is crucial when making hires during Christmas.

Did you know that 70% of candidates do research on a company before applying?

If candidates decide to look at your social media platforms and see no sign of engaging your staff during the holiday season, they may be less likely to apply for your vacancy.

Stats About Making A Christmas Hire

  1. Research from Indeed shows that searches for Christmas jobs are up by nearly a third (31%) on this time last year.
  2. A study found that over 2 million UK workers plan on changing jobs over Christmas.
  3. A recent analysis found that, out of people who wanted to actively switch jobs, the majority of people (82%) said they would apply for a job now before the New Year.

Preparing Your Salesforce For 2024

As you begin to wind down and take a well-deserved break, you’re presented with the optimal time to explore the candidate market in your industry.

Even if you don’t action a plan now, getting the cogs turning on a hiring strategy for the first quarter of 2024 now will help you get ahead of your competition later.

But you don’t need to do it alone – we’re here to help you uncover the best sales talent on the market.

Book your slot with one of our industry-leading sales experts and discover your solution today.

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