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A business growth strategy is something all business owners have on their minds at all times. Whether you’re actively looking to expand or if it’s just a task you need to keep ticking along, it’s a job that can never be ignored.
There’s no better time than the present to implement a new business growth strategy. As we’re in the midst of graduate season, have you considered altering your hiring approach?
With so much fresh talent actively seeking new opportunities, all businesses should take this opportunity to embed new employees.
If your business is ready to grow, here’s why you should consider recruiting graduates.
Graduates Offer Unique Perspectives
Depending on how much time has passed since your last hire, your team may have fallen into a repetitive, monotonous slump.
People get comfortable in their roles and stick to the same day-to-day tasks they’ve become so used to. A worry for you is that this could lead to decreased motivation in your team.
Recruiting graduates injects life into your business.
If you need a business growth strategy to revitalise and re-energise a group, graduates may be what you’re looking for.
Graduates will offer you a perspective you may not have in your business. This is because many recent grads will be a part of Generation Z, a generation that has not yet fully been represented in professional life.
The prospect of developing a workforce consisting of multiple generations will provide richer, more structured insights that will provide balanced results that will help your business grow.

It’s A Good Business Growth Strategy To Mould Your Own Talent
A lack of permanent work experience is often seen as a negative when hiring graduates.
People see that university leavers only possess part-time experience and are immediately put off.
But have you considered that grads can be moulded to fit the needs of your business?
People with little work experience have no preset ways of working, meaning they won’t have a subconscious bias against changing how they work. This is something you may experience with more experienced workers.
Grads can be moulded to do things the way you want them to.
You can get them to learn your systems, embrace your culture and complete the process in a set order, and they’ll (usually) be more than happy to follow that process.
If you need people to do things your way, grads are the people for this.
They’re Still In Learning Mode
Graduates are so easy to mould because they’re still wired to learn.
Whilst they may have mastered the art of writing a dissertation or embedded the knowledge of a specific topic, graduates are eager to learn, gain more experience and sharpen their skills.
They want to make a strong impression in their first role.
They already have transferable skills (IT skills, communication, teamwork) but they want to prove themselves and take on as many hard skills as possible.
This provides you, as a manager, with an exciting opportunity to teach keen learners everything you know about your industry. This will set both them and yourself up for future success.

Graduates Are A Cost-Effective Business Growth Strategy
The hiring process will cost money – every business should know and be prepared for this.
But you can greatly nullify the costs by making the right hire.
The Graduate Outcomes report produced by HESA (Higher Education Statistic Agency) reports that the current average UK graduate salary is just over £24,000.
And whilst nobody wants to earn less than what they’re worth, graduates are the most likely to be flexible on their salary bands.
Not only will they save you money in the hiring process, but they’ll also add value to your business over time.
Graduates contribute approximately £1 billion of added value to the UK economy annually.
Graduates are a cheaper and cost-effective alternative that can future-proof your business. When combined with their adaptability, this business growth strategy becomes a no-brainer!
With the right training and mentoring, think of what they could do for your business.
Recruiting Graduates - The Business Growth Strategy You Didn't Know You Needed
Hopefully, it has become clearer that investing in young people is a viable business growth strategy that all businesses should adopt.
It’s a strategy that provides new opportunities to diversify and expand your salesforce, whilst also enhancing your business in both the short and long term.
If you haven’t already, consider giving a grad a go this year.